Clients
Company
- FILM CONSULTANCY
Sábado Películas - FILM CONSULTANCY
Escándalo Films - FILM CONSULTANCY
Random House
SÁBADO PELÍCULAS
For production companies Filmin, PlaytimeMovies and Sábado Películas we developed a marketing and communications and strategy for the film, ‘Barcelona Christmas night’ launched 2015, 4th December.
Our role:
– Analysis and elaboration of the project’s sales, marketing and viability strategy
– On/Off Strategy and implementation hiring the key assets.
– Production of the Premiere in Barcelona.
ESCÁNDALO FILMS
Escandalo Films is the associate producer of the Cinema and Audiovisual School of Catalonia (ESCAC).
Together with director Lluis Segura, we developed for them a feature film project, ‘El Club de los Buenos Infieles,’ in addition to the marketing, communication and festival plans.
– Script development supervision
– Analysis and elaboration of the project’s sales, marketing and viability strategy
– Production of a teaser trailer
RESULT: presales and launch in 2016
RANDOM HOUSE MONDADORI
For the publishing group Random House Spain we developed a marketing analysis for books.
We also produced the book trailer ‘Los capullos no regalan flores’ for the homonymous book from the author of ‘Moderna de Pueblo’.
Artist
- business development plan
Moderna de Pueblo - business development plan
Lluís Segura - business development plan
Guinesta Guindal - business development plan
Pablo Larcuen - business development plan
Luís Fabra
MODERNA DE PUEBLO
Moderna de Pueblo is the main character of the comic ‘Soy de Pueblo’, published in April 2011 by Glenat. She contributes regularly to the magazines ‘El Jueves’ and ‘Cuore’.
In April 2013 she will publish her second book ‘Los capullos no regalan flores’ with Lumen publishers.
You can find it in Fnac, La casa del libro and many other small bookshops or modernas de vuestro pueblo or city.
Moderna de Pueblo is a registered brand.
@Photograph by Rai Robledo
LLUÍS SEGURA
After four years of distractions and training, he graduates with an experimental short film called Doroteah.
He is immediately recruited as professor in the same ESCAC where he teaches up until now. He creates and directs an advertisement for his own school with which he wins a Sol de Plata in the advertising festival of San Sebastian. Thanks to this, he is booked to work with renown advertising production companies like Toma78 and Wknd, for which he directs the viral ‘Levantate ZP’ and ‘Un regalo inesperado’ for Spanair.
But the man doesn’t just live off advertising, Lluis Segura also directs the multiple award-winning 35 mm short film ¡Nena!
After, together with 13 emerging directors, he coordinates and is executive producer of the feaure film Puzzled Love while also preparing his debut as feature film director of ‘El Club de los Buenos Infieles.’
GINESTA GUINDAL
Ginesta is a director (and actress and talented dancer) who grew up in the Catalan mountains and brought back light and common sense to the national advertisting world.
Creator of delicate works for Massimo Dutti and Ausonia, she is also responsible for Wallapop’s latest spot and Kas’s viral announcement.
PABLO LARCUEN
Enfant terrible of the new wave of directors from the ESCAC, Pablo directed what became the first film to be recorded with an Iphone 6, ‘Hooked Up’, a horror film filmed in English and screened at the 2014 Sitges Festival.
In everyday life he combines publicity with scriptwriting for films.
LUÍS FABRA
Luis Fabra (Fuis, for friends) was a chemical engineer, film director, tv scriptwriter, substitute altar boy and sniper in Franco’s time (I’m joking, he wasn’t there; otherwise Franco would’ve been killed instantly. It would’ve been funny to hear the sniper’s explanation: ‘Shit, I thought… It seemed so obvious from his name…. ‘ Anyway.)
Fuis alternates his work as TV scriptwriter; his latest work has been scriptwriter in Antena 3 ‘Con el culo al aire’, and contents creator for ‘El Terrat’, with performances in monologues and presenter, either for audiovisual or live galas, in Madrid and different Spanish cities. Winner of various awards and currently (trying) texts for ‘Comedy Central’ channel, his serious humour allows him (and this is very useful) not only to participate in junk (his forte) but also to officiate serious acts and cermonies without anyone suspecting that, behind this exquisite master of ceremonies hides an authentic waster.
Bio
- business development plan
Biospace - business development plan
Biospace School - business development plan
Lala Kitchen - business development plan
Núria Roura
Organic Biospace Supermarket
OUR ROLE:
Audition & Business development.
Strategic consulting.
Communication plan: media plan, social media, new image advising, advertising and creativity.
RESULTS:
Rejuvenation of the Biospace brand
Approach to the potential audience (younger)
Launch of New Business Categories.
Biospace Kitchen School
Strategy, proposal and election of assets (workshop coordinators): Elka Mocker, Anna Grau de l’Hortet Vegetaria and the nutritional coach, Nuria Roura.
Creative Direction on/off.
RESULTS: Amortization and profitability from the first month of operation.
Lala Kitchen
Elka Mocker is the author of the food blog www.lalakitchen.com, an entire ode to creative, delicious vegetarian cuisine.
With Elka Mocker we are presently working on a business model starting from her personal objectives.
At the moment the projects we are developing are confidential.
NÚRIA ROURA
During 2013 and the first trimestre of 2014 we developed the business plan for Health Coach Nuria Roura.
With her, we worked and defined:
- Her business model.
- Marketing plan.
- We established on offline/online strategy.
- Directed the website.
- Created adhoc ebooks
- Directed communication on networks during the launch
THE RESULT:
*200 subscribers to Detox Post Navidades.
*2000 followers in 1 month on Facebook.
*Collaboration agreement with specialised magazines.
